Weaving stories with our artisans

What is GI tag in Sarees
When India passed the Geographical Indications of Goods (Registration andProtection) Act, 1999 ('The GI Act') in 2003, there was a widespread belief thatregistering handloom product names under the Act would...
What is GI tag in Sarees
When India passed the Geographical Indications of Goods (Registration andProtection) Act, 1999 ('The GI Act') in 2003, there was a widespread belief thatregistering handloom product names under the Act would...

How Pochampally Sarees are made
Ikkat, A Craft That Is World Famous Ikat sarees have a very long history and have been a part of India's cultural heritage since ancient times. From religious...
How Pochampally Sarees are made
Ikkat, A Craft That Is World Famous Ikat sarees have a very long history and have been a part of India's cultural heritage since ancient times. From religious...

Ajrakh History
The Khatri community, who lived on the banks of the Sindh River, practised the Ajrakh craft (Indus in present-day Pakistan). These families migrated to Kutch from Sindh in the 16th century.The King...
Ajrakh History
The Khatri community, who lived on the banks of the Sindh River, practised the Ajrakh craft (Indus in present-day Pakistan). These families migrated to Kutch from Sindh in the 16th century.The King...

Kaarawaan
We believe every Saree has two stories to tell, one of the weavers, and another of the wearer. And we help these two stories meet. For Sarees is a tribute...
Kaarawaan
We believe every Saree has two stories to tell, one of the weavers, and another of the wearer. And we help these two stories meet. For Sarees is a tribute...

Mubarakpur Diaries
Memories of what we have always seen in our families , while growing up. Mubarakpur weaves definitely fall in that category.
Mubarakpur Diaries
Memories of what we have always seen in our families , while growing up. Mubarakpur weaves definitely fall in that category.

Take care of your sarees to make them last longer
Learn how to take proper care of your saree. We have compiled a list of tips on how to take care of your saree and make it last longer. Read...
Take care of your sarees to make them last longer
Learn how to take proper care of your saree. We have compiled a list of tips on how to take care of your saree and make it last longer. Read...